SEO Crash Course

SEO spelled out in Scrabble tiles

Do you want thousands of free visitors on your website without having to spend big bucks on paid or traditional advertising?

This is of course possible. Thanks to the power of SEO. Google receives 3.5 billion searches daily and due to this, SEO has become even more important and if done right, can bring astonishing results.

What is SEO?

SEO stands for search engine optimization. It is a process that increases your business’s online visibility and can even lead to conversions.

5 Step SEO Process:

Keyword Research

Do extensive keyword research and keep in mind factors like keyword traffic, competition, relevancy and searcher’s intent.

If you’re new to this, go for long-tail location specific keywords like buy leather jackets in Australia to rank high.

Use keyword tools such as Semrush and Google Keyword Planner for this purpose

On-site SEO

Incorporate relevant keywords throughout your blog and website to help Google Crawler understand what your website is about.

Make sure to incorporate keywords in blog title, meta tag, alt tag, image tag and throughout the whole piece content in a natural and effortless way.

Fetch and Browseo are great tools for this purpose

Link Building

Only posting links on social media is not enough. You need to guest post on high authority niche sites to get strong backlinks from them.

Moreover, employing popular influencers can also do wonders to attract a huge influx of visitors.

Impressive Content

Your Content game should be high to engage visitors. Also, don’t forget to incorporate relevant keywords.


Use tools like Google Analytics and Moz Pro to track your SEO efforts and make necessary changes.

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